Soft Plastics

Soft Plastic Baits and Lures Made Saltwater Tough by Bomber Saltwater Lures

Soft plastic baits and soft lures are some of the most effective lures you can use for saltwater fishing. Bomber's soft plastics are saltwater tough with lifelike action to generate more and bigger bites from trophy game fish. Find the perfect match for your fishing situation with our full line of Saltwater Grade soft plastic baits. From swim baits to jerk baits, all our lures are meticulously designed for maximum effectiveness, constructed out of the best materials available.

Bomber's Saltwater Grade fishing baits come in just the right enticing colors and profiles to get the best results from your fishing trip. With dynamic color patterns and lifelike finishes, they'll come alive as soon as they hit the water to trigger the aggressive attack instincts of predatory game fish.

A top choice for saltwater anglers, Bomber's soft plastic lures help fishermen pinpoint some of the greatest action in the sea. With natural swimming action, Bomber lures flaunt a free motion that only soft plastic lures can provide. Every movement from your reel or rod brings these baits to life.

Engineered to get results, Bomber soft plastic lures are attractive and versatile and come in a wide variety of sizes and colors. Set off a saltwater fishing feeding mayhem with some of our soft plastics enhanced with FUSE™ attractant. And they're supremely durable. So when you want to attract and hook more fish, all you need is to tie one on. Saltwater tough components ensure you'll get to use these underwater treasures to your advantage again and again.

Jerk Minnow

Boy Oh Boy, a sleek shad-like body tipped with a tantalizing split-tail! Talk about setting off a saltwater fishing feeding mayhem. Slow dance it with our Bomber® Heavy Hooks or rock it with one of our premium Bomber® Saltwater Grade Jigheads.

Life-Like Shrimp

Looks like a shrimp, sounds like a shrimp, even smells and tastes like shrimp… Now you can take your live shrimp home as an appetizer; they'll go well with the limit of fish you caught on Bomber® Life-Like Shrimp. Features a great shape, realistic detail, flavor enriched with FUSE™ and an attention grabbing rattle. Primarily designed to fish under a float. We recommend using Bomber® Paradise Poppers for best results.

Marsh Crab

Measuring almost 3 inches across and with one distinctive oversize claw you might know them as Fiddlers, Marsh crabs or Calling crabs. One thing that you ought to know for sure is...fish LOVE them. Totaling in at 97 subspecies and found in salt marshes, beaches, mangroves and mud flats across the globe, they are on the menu for a wide variety of gamefish. Now you can have them available and ready to go whenever the fish are in a Marsh Crab mood. Rig them on a Bomber Saltwater Grade Jighead, fish them with a slow twitch-and-pause retrieve and get ready to set the hook!

Mud Minnow Curltail

We've added a "twist" to the coastal fishing favorite Mud Minnow. Perfect for those days then you need more action and vibration to bring in the Big Ones! Be sure to take full advantage of this product… use Bomber® Saltwater Grade Jigheads. Built Saltwater Tough!

Mud Minnow Paddle Tail

We took up where Mother Nature left off and created one of the most productive saltewater soft plastics ever to hit the water: The Bomber® Saltwater Grade Mud Minnow Paddle Tail. Its tight wiggle and life-like detail were plenty to fire-up the saltwater fishing, but we didn't stop there. We "Juiced" them up with FUSE™. Don't worry, we use saltwater grade soft plastics, so you can do more catching when the action heats up. The beefed up 6" model is perfect for your larger saltwater species. For best results we recommend you use Bomber® Saltwater Grade Jigheads with all FUSE™ enriched soft plastics.

Rigged Eel

"Oh my goodness! Slithery-Real" looking best describes this saltwater lure. Our Bomber® Saltwater Grade Eel prerigged with heavy duty saltwater hooks, 50# mono, copper wire wrapped nose to protect against pull-offs and a black swivel. Perfect rig for both Cobia and Stripers "Tie one on" and go fish. We use only Premium Hooks, and only the most durable materials to insure our lures match the quality of your saltwater tackle.

Swim Shad

This is the preferred size, shape and action for many experienced Big Game Saltwater Fisherman from coast to coast. We just raised the standard by adding FUSE™, GLO, and using a saltwater grade soft plastic. Use them as trailers or pair ‘em up with our Bomber® Saltwater Grade Bullet-Heads. Either way you're going to need a bigger fish box.

Twin Tail Shrimp

We've all been there… the fishing's slow, bites are few and far between. Yeah it's possible the "stars and moon" are lined-up against you or could be you just need a little more action. For years "Savvy Ol' Salts" have turned to a Twin Tail Shrimp. If twice the action of most saltwater fishing soft plastic lures wasn't enough, we "Juiced" this old favorite up with FUSE™. For best results rig with Bomber® Saltwater Grade Jigs and Jigheads.