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Soft Plastics

Soft Plastic Baits and Lures Made Saltwater Tough by Bomber Saltwater Lures

Soft plastic baits and soft lures are some of the most effective lures you can use for saltwater fishing. Bomber's soft plastics are saltwater tough with lifelike action to generate more and bigger bites from trophy game fish. Find the perfect match for your fishing situation with our full line of Saltwater Grade soft plastic baits. From swim baits to jerk baits, all our lures are meticulously designed for maximum effectiveness, constructed out of the best materials available.

Bomber's Saltwater Grade fishing baits come in just the right enticing colors and profiles to get the best results from your fishing trip. With dynamic color patterns and lifelike finishes, they'll come alive as soon as they hit the water to trigger the aggressive attack instincts of predatory game fish.

A top choice for saltwater anglers, Bomber's soft plastic lures help fishermen pinpoint some of the greatest action in the sea. With natural swimming action, Bomber lures flaunt a free motion that only soft plastic lures can provide. Every movement from your reel or rod brings these baits to life.

Engineered to get results, Bomber soft plastic lures are attractive and versatile and come in a wide variety of sizes and colors. Set off a saltwater fishing feeding mayhem with some of our soft plastics enhanced with FUSE™ attractant. And they're supremely durable. So when you want to attract and hook more fish, all you need is to tie one on. Saltwater tough components ensure you'll get to use these underwater treasures to your advantage again and again.


Rigged Eel

Rigged Eel
"Oh my goodness! Slithery-Real" looking best describes this saltwater lure. Our Bomber® Saltwater Grade Eel prerigged with heavy duty saltwater hooks, 50# mono, copper wire wrapped nose to protect against pull-offs and a black swivel. Perfect rig for both Cobia and Stripers "Tie one on" and go fish. We use only Premium Hooks, and only the most durable materials to insure our lures match the quality of your saltwater tackle.

Jig-N-Eel Striper Jig

Jig-N-Eel Striper Jig
This is as close to a sure thing as you can get for stripers! We combined our best selling buck-tail Striper jigs with the perennial all time favorite of the striper: the Eel. If you can't catch them on this combo, maybe you need to take up golf. We built this saltwater jig around a premium saltwater grade hook and topped it off by triple-coating the head and hand-tied collar. This bait is saltwater tough.

Swim Shad

Swim Shad
This is the preferred size, shape and action for many experienced Big Game Saltwater Fisherman from coast to coast. We just raised the standard by adding FUSE™, GLO, and using a saltwater grade soft plastic. Use them as trailers or pair ‘em up with our Bomber® Saltwater Grade Bullet-Heads. Either way you're going to need a bigger fish box.

Twin Tail Shrimp

Twin Tail Shrimp
For years "Savvy Ol' Salts" have turned to a Twin Tail Shrimp. If twice the action of most saltwater fishing soft plastic lures wasn't enough, we "Juiced" this old favorite up with FUSE™.